Serenity and Firefly are currently #2 and #3 in total DVD sales, respectively.
Serenity is also #2 in Action/Adventure, #1 in Science Fiction/Fantasy (Firefly is #2), and Firefly is #1 on the Television DVD top sellers list. We’re not listed under Cult Movies, for some reason, or we’d own that.
What will this do for Firefly, Joss, the BDHs, or us? No clue. It’s a spike in sales but only a spike, generated by an organized event, and the Powers That Be will know that.
But it’s also a demonstration that there are still a bunch of crazed people out here who want Serenity stuff. We went back and bought something I’d wager most of us already had, just to prove a point (and to say happy birthday, Joss). We’re stocking local libraries, we’re loaning them out to everyone within reach. Imagine what we might do if something new was offered?
I don’t expect a sequel (although I certainly wouldn’t turn one down). Our numbers aren’t enough to make a blockbuster movie. But we’d make decent ratings for a SciFi TV show, or an animated series, and we’d get original novels on the best-selling lists without even trying. Authors are waiting, patiently, for the chance. We bought all the comics, I’d say more of those are a safe bet. The RPG went back for another printing. Everywhere merchandise pops up, at Hot Topic or TFAW or wherever, it sells out quickly. We want more!
Just imagine what Serenity Day sales would have been like if they had offered a Collector’s Edition Serenity DVD. A US one would have been easy to do, just throw in another disc with the extras that are already available from the UK and Australian versions and we’d buy that mother. Or go a little farther and give us commentary from the cast, video of the first table read (glimpsed in one of the behind-the-scenes features in the Oz edition), or just about anything. Double-dip us, Universal, we’re asking you to.
Out of all those suggestions only the comics and RPG are producing new stuff, and we don’t have a date on the comics yet. We’re out here, Joss, Universal, FOX, Dark Horse, Pocket Books… we haven’t faded away, and we’ve got money burning holes in our pockets. Let us back in the ‘verse.